What Is The Difference Between Target Market and Ideal Client?

IMG_2133One of the most important lessons  I have learned on my journey as a business owner is the importance of having absolute clarity.

And things change so it is important to check in regularly and double check you have clarity of what you want? Why you want it? Who you want it for? When you want it? Where you want it? And even how you want it?

Today I want to invite you to think about your ideal client and drill down a little more. Your ideal client will make being in business easier and you will find it much easier to manage your diary. Continue reading What Is The Difference Between Target Market and Ideal Client?